GTM Skills for AI Agents
Sales skills for founders, sellers and sales-ops teams who want an AI agent's help without made-up research, fake personal touches, or forecasts nobody can explain.

$ npx skills add zarif3624/gtm-skills
A sales system, not a prompt pack
The skills share one description of your customer and market. You set it up once. Every skill after that, from research to calls to deal decisions to handoff, works from the same checked facts.
Evidence first
Checked facts, educated guesses and unknowns are kept apart, so you can see which is which.
Fair to the buyer
The skills help a buyer make a good decision. They don't invent urgency.
Useful output
Each workflow ends in something a team can use: a brief, a plan, a scoring table, a forecast or a handoff.
Portable
The same skill folders work in any agent that supports the open Agent Skills format.
What ships in v0.1.8
25 skills, listed from the repository catalog at tag v0.1.8 (verified 2026-09-16). Install all of them, or only the ones your agent needs.
| Skill | What it does |
|---|---|
| Foundation and targeting · 8 | |
| $gtm-context | Build the shared context for every sales workflow |
| $define-icp | Define and score an evidence-based ICP |
| $develop-positioning | Build evidence-based message architecture |
| $design-sales-process | Design evidence-based stages and governance |
| $plan-territories | Design fair, evidence-based sales territories |
| $plan-account | Build evidence-based strategic account plans |
| $research-account | Research accounts without inventing facts |
| $plan-prospecting | Build a focused prospecting plan and list |
| Outreach and discovery · 4 | |
| $write-outbound | Write relevant, responsible outbound sequences |
| $prepare-discovery | Prepare and structure sales discovery |
| $qualify-opportunity | Qualify opportunities with useful evidence |
| $analyze-sales-call | Analyze sales calls without inventing evidence |
| Deal execution · 6 | |
| $plan-deal | Map stakeholders, risks, and next actions |
| $build-business-case | Model buyer value without invented ROI |
| $handle-objections | Diagnose and respond to sales objections |
| $prepare-demo | Plan demos around buyer outcomes |
| $prepare-negotiation | Prepare evidence-based commercial negotiations |
| $create-mutual-action-plan | Create a buyer-owned path to a decision |
| Management and post-sale · 7 | |
| $review-pipeline | Find risks and actions across the pipeline |
| $forecast-sales | Build an auditable sales forecast |
| $coach-sales-rep | Build evidence-based sales coaching plans |
| $plan-partner-channel | Design evidence-based partner channel motions |
| $analyze-win-loss | Find evidence-backed win and loss patterns |
| $handoff-customer | Transfer deal context into customer success |
| $review-customer-outcomes | Review value, renewal, and expansion evidence |
Use one skill, or chain them together
- $research-account → sourced account brief
- $prepare-discovery → questions and listening plan
- $qualify-opportunity → evidence and gaps
- $plan-deal → risks, stakeholders, and actions
- $forecast-sales → forecast scenarios you can trace
Open to contributions
The repository has a contribution guide, issue templates, automatic checks, an MIT license, and a Discussions board where salespeople can suggest fixes based on their own deals.
Try it on one real sales task.
Install the skills, run them on a real sales task with the private details removed, and open an issue when something could work better.
Get GTM Skills on GitHub